Published at Tuesday, April 09th, 2019 - 15:58:45 PM. Home Decoration. By Adelhard Peters.
When Bedgood moved his business to Atlanta, he took it up a notch. He added Facebook and Instagram pages to his Savannah-born outreach strategy. Rather than being a place for Bedgood to post listings, these social pages allow fans to share photos of local examples of the architectural style and discuss plans for updating their own midcentury homes. “I really didnt begin it as a business opportunity,” Bedgood says. “I thought of it as a community, an opportunity to put people together.” Eventually he brought this collection of like-minded individuals together in the real world. Bedgood now organizes events, often in the form of a cocktail party at the midcentury home of one of the online communities participants, once every quarter. He estimates that about 20 percent of the 50 transactions representing $15 million in sales that the team closed in 2017 were for midcentury modern properties. Succeeding as a style expert, he says, ultimately has less to do with the type of home style you choose than with your own zeal: “It needs to be a passion. I dont know that it would really work otherwise. You could do it, but it would be work—not fun.”
Why its happening: Natural disasters are occurring more frequently and sometimes with little warning. The most forward-thinking homebuilders are developing resilient solutions for new and existing homes. “The weather is getting almost biblical, and homes that dont address that run a legitimate risk of being seriously damaged or destroyed and having their resale value put in question,” says Nathan Kipnis of Kipnis Architecture and Planning Solutions in Chicago. His designs include oversized gutters and downspouts that direct water to rain gardens or other landscape features that can handle intense rain. He also recommends an ice and water shield on the roof to create a rain barrier, so the interior has greater protection. Coastal homes should add hurricane straps where the roof and walls intersect, he says, to reduce possible wind damage. Sustainable features are also critical to decarbonize the built environment and conserve resources. Kipnis favors all-electric systems, including induction cooktops, mini-split HVAC systems, and heat pump water heaters. Homeowners could take it a step further and have the garage wired to be a charging station for electric cars and add solar panels to the roof.
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