Published at Tuesday, April 02nd, 2019 - 16:03:20 PM. Home Decoration. By Amory Hofmann.
Zoom in on whats extra-special. Good photography always helps a listing shine, but uber-personalized choices call for more than overall room shots, Katz says. He advises making certain features look aspirational—like theyre part of a curated Instagram feed. Pogonitz also sees social media as an inspiration for listing materials. “This is how millennials communicate, build interest, and gain followers,” she says, recommending agents use close-ups and short videos to relay a story about features that showcase personal style. However, if theres anything in the room that may not appeal, Kim Cantine with Coldwell Banker Village Green Realty in Rhinebeck, N.Y., suggests not highlighting it. “Buyers will see it in person, but you dont have to play it up,” she says.
Woodwork is used for all sorts of interior spaces—doors, floors, walls, and the trim detailing thats used in crown molding at the top by the ceiling. Such architectural trim, especially when wider and thicker, makes a house look more luxurious, says Barnett. It can also be used in more elaborate ways, atop a ceiling in recessed grids for a coffered effect or in one large central portion thats recessed and higher, in whats called a tray design. Merritt, in Mentor, Ohio, often designs these complex arrangements of wood in clients homes. The company recently fashioned an elaborate grid pattern from American white oak for a large Hamptons, N.Y., home. Haver and Skolnik Architects, in Roxbury, Conn., known for building and renovating traditional homes, frequently uses beams and other millwork to add coziness and an aged character. And Pearson recently used millwork to define an area in an open-plan New York apartment and baffle sound. In an adjacent kitchen, she added trim to bring extra drama to a skylight.
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