Published at Wednesday, April 03rd, 2019 - 13:19:49 PM. Home Decoration. By Alberta Krämer.
Modern architecture covers a wide time span, beginning in the 1920s, and encompasses subniches such as Bauhaus and Art Deco. Even under this broad rubric, contemporary homes are rare enough in his area that Mangas—a member of the National Association of REALTORS® 30 Under 30 class of 2014—has built an expansive farm spanning a whopping 180-mile radius around D.C. Mangas recognizes that in parts of the country where modern architecture is common, he might not stand out like he does now: “If I were in Los Angeles, I wouldn‘t have as much traction.”
Point out top brands. It pays to learn whats considered the industrys crème de la crème by studying websites, reading design magazines, and visiting top kitchen showrooms. “Then, drop names in marketing materials and with buyers,” says Mallios. A few products that regularly rate five-star cachet for bold creativity or artisanal craftsmanship include Bertozzi and Smeg ranges, Waterworks and Ann Sachs tiles, Flavor Paper wallpaper, Farrow & Ball and Benjamin Moore paint palettes, and Elegance in Hardware pulls and knobs. “Even if some buyers dont recognize the name, citing them gives the impression, ‘Oh, this must be special. I should Google and check it out,” Barnett says. Double down on the bold. Designers and stagers have a grab bag of tricks to tone down bold choices and attract a wider buyer pool tailored for specific situations and features. But heres one you might not have considered: Instead of trying to make a colorful range disappear, Pogonitz repeats its hue on walls or in artwork. “Any color becomes a neutral when used elsewhere in a room rather than remaining the focal point that pops,” she says. If the boldness is in a floor pattern, she takes one of its colors and repeats it in a solid on walls or counters for a unifying effect.
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