Published at Wednesday, April 03rd, 2019 - 05:49:36 AM. Home Decoration. By Adal Meier.
The increase in pet perks in the multifamily segment led to widespread social media buzz and news coverage, which in turn, spurred many homebuilders to jump on the bandwagon, according to Chad Collins, founder of Collins Design-Build, a custom builder in Raleigh-Durham, N.C. “Clients started bringing me images of what they were seeing on Pinterest and Houzz, so we began to include pet features in our single-family houses.” He began asking new clients about their family pets when meeting them for the first time. “We ask about the number and size, and future pets they hope to get,” he says, noting that around 95 percent of his clients own a pet. “Pets represent a member of the family, especially once children are grown and move away.”
When you talk with clients looking to find the right house, condo, or apartment, you probably inquire about their cooking and entertaining needs, how important outdoor living is, and whether elderly relatives may move in someday. But theres another question that savvy real estate professionals should pose: Are pets part of your family equation? In more and more cases, the answer is yes. In the American Pet Products Associations 2017–2018 National Pet Owners Survey, 68 percent of U.S. households owned a pet, which works out to about 85 million families. Ownership is up from 56 percent in 1988, the first year the survey was conducted. While 48 percent of all households now own dogs, 38 percent have at least one cat. Fish, birds, reptiles, small mammals, and horses represent smaller numbers.
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