Published at Wednesday, April 10th, 2019 - 10:41:58 AM. Home Decoration. By Adaliz Lorenz.
Know your markets tastes. Understand what appeals to buyers by learning which kitchen features have helped area listings sell. And if theyre present in your listing, make sure you play them up in marketing and photographs. “Youre helping to sell a lifestyle,” says Nashville-based stager and designer Kristie Barnett. Differences exist, between cities and even within them. Chicago designer Alisa Bloom, who used to flip houses, says that while the stainless steel and brass range she purchased for her home might scare off some heartland buyers, it could be a major selling point in New York or Paris. Yet for Pogonitzs on-trend Chicago clients, wild backsplashes have become a status symbol. In hipster-centric Hoboken and Brooklyn, a large cohort were drawn to the bright green kitchen countertops in a recent Jill Biggs Group listing. In New York, theres wide variation. What appeals about a downtown Manhattan loft, such as its openness and industrial vibe from edgy, rough materials, may be very different from whats considered chic in a proper, polished, and conservatively furnished uptown Park Avenue apartment, says broker Ian Katz, founder of the Ian K. Katz Group in New York.
The increase in pet perks in the multifamily segment led to widespread social media buzz and news coverage, which in turn, spurred many homebuilders to jump on the bandwagon, according to Chad Collins, founder of Collins Design-Build, a custom builder in Raleigh-Durham, N.C. “Clients started bringing me images of what they were seeing on Pinterest and Houzz, so we began to include pet features in our single-family houses.” He began asking new clients about their family pets when meeting them for the first time. “We ask about the number and size, and future pets they hope to get,” he says, noting that around 95 percent of his clients own a pet. “Pets represent a member of the family, especially once children are grown and move away.”
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