Published at Wednesday, April 10th, 2019 - 17:09:55 PM. Home Decoration. By Aili Otto.
Lexington Homes, a developer of townhomes and single-family homes in Chicago, uses wallpaper to woo buyers to its upscale townhome communities. “We have never worried about turning off buyers with wallpaper,” says principal Jeff Benach. But as Chicago designer Jessica Lagrange points out, wallpaper is an expensive, highly individual decorative treatment. Theres a chance that the choice may not be a good fit for every buyer. If a resale is in a homeowners immediate future, they should have a game plan for its potential removal, she says. To help buyers or sellers who are curious about using wallpaper to complement an interior without making it look dated, here are some tips on products, trends, and techniques from design experts.
Mangas loves his job, but in the very next breath likens the niche to “shooting myself in the foot.” Many contemporary homes were custom-built in close consultation with the future owners and dont follow cookie-cutter rules about where rooms should be located. “When you put it on the resale market, it can be difficult,” he says. “The best buyer in the market is the homeowner themselves.” Though he says his niche is “the hardest inventory to sell in the region,” Mangas wouldnt have it any other way. “Its driven so much by love. I get to be joyful about every listing.”
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