Published at Monday, April 08th, 2019 - 20:42:33 PM. Home Decoration. By Adette Brandt.
While many see this option as something of a throwback, wallpaper has found favor among more design professionals of late and for multiple reasons. “A graphic paper can define an activity area in an open-plan space; colorfully patterned papers can pull together a palette in a room, and gold, silver, or pewter leaf paper, which we use often, add stature, drama, and radiance when coupled with the right kind of lighting,” says Chicago-based designer Jessica LaGrange. “Wallpaper can hide cosmetic blemishes or introduce pattern in rooms where all the walls are taken such as a kitchen or family area with copious cabinetry.” Pogonitz, who likes using bold and detailed patterns on ceilings, says its important to do the same prep work as you would for any wall surface—”patch and smooth out the ceiling as needed.”
How you can take action: Direct clients to experts who know how to build and remodel houses to withstand the weather and keep energy costs down. Also, know how and where products and materials are made, since more buyers are asking, says Amanda Mason, senior design director at Chicago-based Belgravia Group. You can increase your knowledge by obtaining the National Association of REALTORS® Green Designation or attending a green-building conference. Why its happening: Color swings keep rooms fresh, but what may appeal often depends on how trend-focused the locale is, along with the age and style of the home. According to Sue Wadden, director of color marketing at Sherwin-Williams, “Grays are now in the midst of a warming trend.” In Chicago, real estate pro Jennifer Ames, with Coldwell Banker Residential Brokerage, says, “Its back to more white and off-whites.” Her clients are seeking a more neutral, calm background. In Boise, Idaho, beige appeals to the broadest range of buyers, but millennials moving downtown favor a statement wall of bright turquoise or magenta, says real estate salesperson Gehrke.
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